Closing the Gender Gap-PiscoLogía’s Mentoring Program
After many months of preparation, we are pleased to announce that PiscoLogía has officially launched its FAME program (Female Advancement through Mentoring & Equality). By mentoring aspiring entrepreneurs, we promote economic empowerment of women and make strides to close the gender gap. Our goal is to positively impact families, communities and economies worldwide.
With more than 40 years of combined experience in the spirits industry, our team has a gamut of skills. We are specialists in marketing and brand strategy, new product planning and buildout, cost-reduction, supply chain management and beyond. If you operate a woman-owned enterprise or you are a male whose goods or services positively affect women, please click on the link to fill out the questionnaire below. We hope our free consulting services can help you grow your business.
FAME Projects To Date:
1) The partners of Papalotzin will import and market 3 specialty mezcal brands crafted by small producers in Oaxaca. They will focus on sustainability, education and relationship-building throughout their supply chain. Through the FAME program, the PiscoLogía partners are assisting Papalotzin LLC with logistics, cost analysis and brand and market development. We look forward to seeing how our services will help Yesenia, Nick and the communities where the mezcal is made.
2) We began working with Toni from South Carolina in September. Toni will soon launch a Ready-To-Drink cocktail line that will shake up the industry with its unique formula and branding. It has been exciting to experience the start-up process again alongside Toni. Stay tuned for more information about her product!
3) In March of 2020, we were connected with a handmade jewelry company, Handcrafted by MM. It is run by a 1st grade teacher, who wanted to turn her hobby of making jewelry into a business. Through our FAME program, we assisted her with branding, content creation, SEO and web design. Product launch will happen in June of 2020.